Over ons

BrandLoyalty is the global leader in short-term loyalty programmes for grocery retail. We provide data-driven, digitally enhanced, tailor-made solutions which improve performance – on a transactional and emotional level - by changing consumer's behaviour.

BrandLoyalty is part of LoyaltyOne and Alliance Data Systems, the global leaders and engines behind marketing and loyalty programmes for over 1,000 consumer-facing companies, across all industries.

Alliance Data Group is one of the most valuable, listed in the S&P 500, one of the largest, included in the Fortune 500, and one of the most sought-after employers in the world according to the Fortune 100 best companies to work for.